Google Ads on YouTube

In an earlier post, I suggested companies to pay YouTube users who have viral videos in their early viral stages (while it's still spreading across the web at a very high rate) for advertising purposes. Google is now doing this. Google is using popular videos as an advertising space for online advertising.

I love this idea as they're really taking advantage of web 2.0, and making loads of money off the value that mass collaborations bring. A whole new route for online advertising has been built! I wonder how much money will Google make off this.